Our Services
We’re not like your generic marketing agency. We aim to only provide those specific services small businesses truly need to grow. We don’t do everything, and that’s the point - we encourage clients to stay focused on those things that will give them the most results for their limited time and money. Specifically, here’s where we specialize:
Website design: launching new websites from scratch, refreshing or enhancing existing websites, and migrating websites from one platform to another.
Local SEO: creating and optimizing Google Business Profiles, claiming or verifying directory listings, and setting up processes for review collection and management.
Branding: creating or refining logo, tagline and color palette, and crafting brand story.
Digital advertising: creating advertising accounts with Meta (Facebook, Instagram) and Google, creating ads, managing and optimizing ad campaigns.
Content creation: copywriting, professional photography, video production, content marketing and blogging, creating social media posts, and more.
Graphic design: creating custom digital and print materials, including flyers, brochures, postcards, sales collateral, posters, signage, and more.
Ongoing Support Plans
Local Business Micro-Retainer
$500/month
Starting or running a small local business, and need a hand with marketing?
This is our affordable monthly retainer specifically designed and priced for new and small businesses, providing exceptional value for a low monthly commitment.
Includes:
✔️ Monthly strategy and planning calls.
✔️ Local SEO rank tracking.
✔️ 5 hours of hands-on digital marketing execution, including website updates, Google Business Profile management, and more based on your business needs.
Strategic Growth Partnership
$1500/month
Have an establish business, or ambitious plans, and need help growing?
Get more proactive, strategic and professional support with our strategic growth partnership, building and executing a complete plan for your business to get to the next level.
Includes:
✔️ Biweekly strategy and planning calls.
✔️ Custom marketing plan for the year.
✔️ Proactive planning and monitoring.
✔️ 15 hours of hands-on digital marketing execution, including website updates, Google Business Profile management, ad setup and management, and more depending on your business needs.
Fractional CMO Leadership
Starting at $1500/week
Running a medium-sized business and need someone senior to run your marketing operations, without committing to a senior-level salary?
Lee will serve as your part-time Chief Marketing Officer, executing all the same functions as a full-time marketing lead, including strategy, budgeting, hiring, and running marketing operations.
Includes:
✔️ 10-15 hours of marketing support, fully embedded with your business.
✔️ Hands-on management of all your marketing operations, including oversight of any existing marketing team members, and hiring new team members.
✔️ Weekly check-ins and reporting, quarterly and annual goal-setting, and whatever else your business needs.
Additional Support Available for All Tiers
In addition to our strategic and hands-on digital marketing support, our extended team can provide all the additional specialist support you need. All services below are billed hourly, dependent on scope, and estimated ahead of time.
✔️ Graphic design, including branding, sales material development, advertising creative, and more.
✔️ Professional photography, whether of you, your team, your business, your products and services, and more.
✔️ Digital advertising management, including setup and management of advertising campaigns through Google Ads, Meta ads (Facebook and Instagram), and more. (Recommended for business spending $1,000+ a month on advertising.)
One-time setup special for new local businesses:
Local Essentials Package
$4,000
Just getting ready to launch your business? Our Local Essentials Package is designed for you. It includes all the no-brainer services every small local business needs.
Here’s why this is especially cost-effective when you’re just getting started. By grouping all this work together, we achieve an economy of scale that saves you months and thousands of dollars compared to other methods and pricing models. Think of it as the least amount of work at the lowest price, to get you making the most money in the least amount of time.
Use the adjacent dropdowns to see all the services and deliverables you get for your investment. This package and pricing can also be modified to add any other deliverables you need, or remove any assets you already have.
Learn more here about the thinking, process and approach for this package.
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Every business needs a consistent visual identity and story as its foundation. We provide the expert graphic design you need so your company is attractive and memorable, and the professional writing and storytelling expertise so that the way you describe yourself is clear and compelling.
Deliverables: Logo, color palette, typefaces, brand story
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High-quality images of you and your business make it easy to introduce and scale your business digitally. We provide professional photography at an affordable rate so you can make your website, social media accounts, advertising and other communications as effective as possible.
Deliverables: folder of high-resolution photos
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A solid website is non-negotiable for a business that wants to grow, but it doesn’t need to be complex. In fact, building and maintaining a website is incredibly easy today. We use our 20+ years of web design experience to create sites that are beautiful, fast, mobile friendly, search engine optimized, and easy to maintain, at a fraction of the cost of other web design agencies. This setup also includes professionally branded emails and a branded template for email marketing.
Deliverables: informational website (additional for e-commerce, custom coding or third-party integrations), Google Analytics setup, Google Search Console setup, Google Looker Studio setup, professional emails, email newsletter template
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For businesses with physical storefronts, it’s essential to have an accurate and informative profile on Google so customers can find you via Google search and Google Maps. This is incredibly important, but also commonly overlooked. We help you create or claim your profile and optimize the content so you rank highly and can start collecting positive reviews.
Deliverables: Google Business Profile
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There’s a reason Google is such a juggernaut - it’s still by far the most popular search engine, and search engine advertising is easy and effective. There’s no better way to get your business in front of people looking for the types of products or services you offer. We help you set up your advertising account and build your first campaign so you can immediately start attracting people to your website.
Deliverables: Google Ads account, ad copy for first campaign (does not include ad spend itself, which is dependent upon your budget and goals; we typically recommend starting with $100/month and scaling from there; we do not take any additional commission on ad spend)
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There’s also a reason that Meta (parent company of Facebook, Instagram, WhatsApp, etc.) is so powerful - social media advertising is an extremely targeted and affordable way to instantly reach a huge audience. To get started, we build you a Facebook page (required for advertising), create an ad account, and set up your first campaign so can begin building brand awareness and attracting customers.
WHAT YOU GET: Meta advertising account, Facebook page, Facebook pixel, ad creative for first campaign (does not include ad spend itself, which is dependent upon your budget and goals; we typically recommend starting with $100/month and scaling from there; we do not take any additional commission on ad spend)
Custom Project Execution
Free Consultation & Custom Scope of Work
Have a specific project in mind? We do those too, all the time. Whether you need a website refreshed, brochure created, or ad campaign launched, we’ll meet with you to scope out your needs and provide a custom estimate.
Here are some examples of one-time projects we’ve executed in the pastbut if you don’t see what you need, reach out at any time and we’ll let you know if we can handle it, or we’ll refer to someone we trust who can.
Website creation and refreshes, both informational and ecommerce
Video production, shooting and editing
Physical collateral creation (business cards, flyers, brochures, giveaway items, etc.)
Additional social media and directory account creation, management and advertising (e.g. LinkedIn, Reddit, Houzz, Yelp, Justia, etc.)
Public relations and media outreach
Blogging and content marketing